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DATA AND 
ANALYTICS

Data-led insights for smarter decision making

HOW ANALYTICS CAN IMPROVE YOUR WEBSITE AND CAMPAIGN PERFORMANCE:
Analytics is what makes modern marketing possible. Using tools that collect data from your website or marketing campaign, you’re able to see what’s working, what’s not and why.

Applying analytics makes your sales and marketing more effective by giving you real insight on customer behaviours, including purchasing and brand engagement. You’ll know how many sales you’re making, which channels the sales are coming from, what products are being purchased and much more.

With correct tracking in place you can measure both the quantity and quality of website traffic and use this information to make site improvements and better business and marketing decisions.

Splash works with Google Analytics and HubSpot Analytics.
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What can analytics do for your business?

BETTER UNDERSTANDING 
OF CUSTOMER BEHAVIOUR
MAXIMISE PERFORMANCE OF YOUR 
SITE AND CAMPAIGN ACTIVITY
UNCOVER INSIGHTS THAT 
DRIVE IMPROVEMENTS
IDENTIFY KEY AREAS
TO INVEST
BETTER UNDERSTANDING
OF CUSTOMER BEHAVIOUR
MAXIMISE PERFORMANCE OF YOUR 
SITE AND CAMPAIGN ACTIVITY
Uncover insights that 
drive improvements
Identify key areas 
to invest
How Splash fits in

We’re geeks. We love data and we know how to use it.

CPCs, CTRs, Bounce Rate, Channels, Segments, Sessions, Impressions, Conversion Rates - it’s a lot to keep track of and without the right partner it can be absolutely daunting.

At Splash, we know how to maximise the power of data. From the crucial set up and tracking to the interpretation of findings and intel-based strategy.

Along the way we share everything with you, taking the time to break it down into digestible information. Our goal is to empower you with knowledge and get you comfortable operating in the “geek zone”.

Analytics is vital to understanding your business. It gives you a clear, unbiased picture of where you’re at so you can make informed decisions about where you’re going.
Key Services

Google Analytics Audit

Google Analytics Implementation

GA4 Implementation

Google Tag Manager Implementation

Google Data Studio Dashboards

Hubspot Dashboards

make your data
work harder

TALK TO US TODAY

See how our dashboards helped
Living Water understand engagement

a comprehensive review covering their technology stack, sales process and marketing performance to deliver a strategy for 2021
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