--- title: Latest Digital Marketing Blog - Splash Digital description: Splash Digital stays in the loop in all things digital with our plethora of information, experiences, news, trends, insights and best marketing practices. --- [Skip to content](https://splashdigital.co.nz/blog/all#main-content) [![splash-digital-dark-logo](https://splashdigital.co.nz/hubfs/splash-digital-drak-logo.svg "splash-digital-dark-logo")](https://splashdigital.co.nz/) - [About](https://splashdigital.co.nz/about-us) - Websites Show submenu for Websites - [Development](https://splashdigital.co.nz/e-commerce-web-design) - [Creative](https://splashdigital.co.nz/design-and-creative) - [Marketing](https://splashdigital.co.nz/digital-marketing) Show submenu for Marketing - [Google Ads](https://splashdigital.co.nz/performance-marketing) - [Paid Social](https://splashdigital.co.nz/social-media-marketing) - [SEO](https://splashdigital.co.nz/search-engine-optimisation) - [Strategy & Consulting](https://splashdigital.co.nz/ecommerce-strategy) - [Our Work](https://splashdigital.co.nz/our-work) - [Book a Call](https://splashdigital.co.nz/blog/all#hs_cos_wrapper_contact-form_) # articles TAGS: [Digital Marketing](https://splashdigital.co.nz/blog/tag/digital-marketing) [Website Design](https://splashdigital.co.nz/blog/tag/website-design) [Ecommerce](https://splashdigital.co.nz/blog/tag/ecommerce) [SEO](https://splashdigital.co.nz/blog/tag/seo) [Preparing](https://splashdigital.co.nz/blog/tag/preparing) [Business](https://splashdigital.co.nz/blog/tag/business) [hubspot](https://splashdigital.co.nz/blog/tag/hubspot) [CRM's](https://splashdigital.co.nz/blog/tag/crms) [Google Search and Shopping](https://splashdigital.co.nz/blog/tag/google-search-and-shopping) [Inbound marketing](https://splashdigital.co.nz/blog/tag/inbound-marketing) [Case Studies](https://splashdigital.co.nz/blog/tag/case-studies) [Paid Search](https://splashdigital.co.nz/blog/tag/paid-search) [Data Analytics](https://splashdigital.co.nz/blog/tag/data-analytics) [Data Analysis](https://splashdigital.co.nz/blog/tag/data-analysis) [News](https://splashdigital.co.nz/blog/tag/news) [content marketing](https://splashdigital.co.nz/blog/tag/content-marketing) [tourism](https://splashdigital.co.nz/blog/tag/tourism) [wellness tourism](https://splashdigital.co.nz/blog/tag/wellness-tourism) [Website Hosting](https://splashdigital.co.nz/blog/tag/website-hosting) [Uncategorized](https://splashdigital.co.nz/blog/tag/uncategorized) [Category One](https://splashdigital.co.nz/blog/tag/category-one) ### Insights to your inbox Sign Up Apr 25 ### 3 Smart and Low-Cost Ways to Grow Your Email List [More](https://splashdigital.co.nz/blog/3-smart-low-cost-ways-to-grow-your-email-list) Mar 24 ### Personalizing Your E-Commerce Experience: Best Practices [More](https://splashdigital.co.nz/blog/best-practices-of-personalizing-your-e-commerce-experience) Mar 24 ### Navigating Email Marketing Challenges: A Digital Entrepreneur’s Guide [More](https://splashdigital.co.nz/blog/email-marketing-success-guide-for-entrepreneurs) Feb 24 ### Maximising eCommerce Conversion: Tailoring User Experiences for Enhanced Customer Engagement [More](https://splashdigital.co.nz/blog/tailoring-user-experiences-for-enhanced-customer-engagement) Feb 24 ### Crafting High-Converting Ecommerce Product Pages: A Comprehensive Guide [More](https://splashdigital.co.nz/blog/crafting-high-converting-product-pages-for-ecommerce) Jan 24 ### Adapting To Change: Wholesalers' Strategies For Thriving In The Digital Age [More](https://splashdigital.co.nz/blog/wholesalers-strategies-for-thriving-in-the-digital-age) Dec 23 ### Clicks that Count: The Influence of CTR on Organic Search [More](https://splashdigital.co.nz/blog/clicks-that-count-the-influence-of-ctr-on-organic-search) Dec 23 ### E-Commerce Insights: Smart Strategies For Success [More](https://splashdigital.co.nz/blog/e-commerce-insights-smart-strategies-for-success) Dec 23 ### Everything you need to know before investing in a new website [More](https://splashdigital.co.nz/blog/everything-you-need-to-know-before-investing-in-a-new-website) Dec 23 ### Does my business need an app? [More](https://splashdigital.co.nz/blog/does-my-business-need-an-app) Dec 23 ### How to choose a website developer [More](https://splashdigital.co.nz/blog/how-to-choose-a-website-developer) Dec 23 ### How should your website be built? WordPress Vs Platform Builders Vs Custom. [More](https://splashdigital.co.nz/blog/how-should-your-website-be-built-wordpress-vs-platform-builders-vs-custom) Dec 23 ### What Is HubSpot And What Can It Do For My Business? [More](https://splashdigital.co.nz/blog/what-is-hubspot-and-what-can-it-do-for-my-business) Dec 23 ### 10 Key Benefits Of A CRM Platform [More](https://splashdigital.co.nz/blog/10-key-benefits-of-a-crm-platform) Nov 23 ### Consistent Brand Voice: SEO Strategies For B2B Trust Building [More](https://splashdigital.co.nz/blog/consistent-brand-voice-seo-strategies-for-b2b-trust-building) Nov 23 ### How Image Optimisation Impacts WordPress Web Design And Performance [More](https://splashdigital.co.nz/blog/how-image-optimisation-impacts-wordpress-web-design-and-performance) Oct 23 ### Google Shopping: Mastering Ads For B2B Wholesalers [More](https://splashdigital.co.nz/blog/google-shopping-mastering-ads-for-b2b-wholesalers) Oct 23 ### Keyword Mastery: SEO Essentials For B2B E-Commerce [More](https://splashdigital.co.nz/blog/keyword-mastery-seo-essentials-for-b2b-e-commerce) Oct 23 ### Best Practices For Creating eCommerce Category Pages [More](https://splashdigital.co.nz/blog/best-practices-for-creating-ecommerce-category-pages) Oct 23 ### How the Hubspot CRM can help you automate your marketing efforts and drive results [More](https://splashdigital.co.nz/blog/how-the-hubspot-crm-can-help-you-automate-your-marketing-efforts-and-drive-results) Oct 23 ### How important is an H1 Tag in SEO? [More](https://splashdigital.co.nz/blog/how-important-is-an-h1-tag-in-seo) Oct 23 ### 6 Best Practices in E-Commerce Web Design [More](https://splashdigital.co.nz/blog/6-best-practices-in-e-commerce-web-design) Sep 23 ### Maximising ROI: Best Practices For Paid Search Advertising [More](https://splashdigital.co.nz/blog/maximising-roi-best-practices-for-paid-search-advertising) Sep 23 ### Mobile PPC: Strategies For Targeting On-The-Go Consumers [More](https://splashdigital.co.nz/blog/mobile-ppc-strategies-for-targeting-on-the-go-consumers) Aug 23 ### 5 Benefits Of Onboarding With A HubSpot Partner [More](https://splashdigital.co.nz/blog/5-benefits-of-onboarding-with-a-hubspot-partner) Jul 23 ### Why UX Matter's In eCommerce Websites [More](https://splashdigital.co.nz/blog/why-ux-matter-in-ecommerce-websites) Jun 23 ### 6 Tips For A Successful Ecommerce Remarketing Campaign [More](https://splashdigital.co.nz/blog/6-tips-for-a-successful-ecommerce-remarketing-campaign) Mar 23 ### How we scaled Performance Max Shopping campaigns to increase monthly average revenue by 12.6% and ROAS by 40.6% [More](https://splashdigital.co.nz/blog/how-we-scaled-performance-max-shopping-campaigns-to-increase-monthly-average-revenue-by-12.6-and-roas-by-40.6) Feb 23 ### SEO Services in Auckland: How to Find the Right One for Your Business [More](https://splashdigital.co.nz/blog/seo-services-in-auckland-how-to-find-the-right-one-for-your-business) Dec 22 ### Data Analytics In Business: How to Use Data to Make Better Decisions [More](https://splashdigital.co.nz/blog/data-analytics-in-business-how-to-use-data-to-make-better-decisions) Nov 22 ### How to capture brand essence in web design [More](https://splashdigital.co.nz/blog/how-to-capture-brand-essence-in-web-design) Sep 22 ### Upgrading from standard or smart shopping to Performance Max campaigns [More](https://splashdigital.co.nz/blog/upgrading-from-standard-or-smart-shopping-to-performance-max-campaigns) Sep 22 ### 4 Key Do's and Dont’s of Google Ads Campaigns [More](https://splashdigital.co.nz/blog/4-key-dos-and-donts-of-google-ads-campaigns) Apr 22 ### 3 Key Ways To Build A Strong Partnership With Your Ecommerce Development Team. [More](https://splashdigital.co.nz/blog/3-key-ways-to-build-a-strong-partnership-with-your-ecommerce-development-team) Aug 21 ### 3 Things That Will Kill Your Google Ads Campaign [More](https://splashdigital.co.nz/blog/3-things-that-will-kill-your-google-ads-campaign) Apr 21 ### Is your website primed for your digital marketing to succeed? Or are you setting yourself up for failure? [More](https://splashdigital.co.nz/blog/is-your-website-primed-for-your-digital-marketing-to-succeed) Apr 21 ### How we increased session duration by 514% with a new website [More](https://splashdigital.co.nz/blog/how-we-increased-session-duration-by-514-with-a-new-website) Dec 20 ### How to ace your Google My Business listing in 7 easy steps [More](https://splashdigital.co.nz/blog/ace-google-my-business-listing-7-steps) Aug 20 ### Why You Should Use Content Marketing to Promote your Building Business [More](https://splashdigital.co.nz/blog/why-you-should-use-content-marketing-to-promote-building-business) Feb 20 ### 5 Key Areas For Wellness Tourism Marketers For a Digital-friendly Business in 2020 [More](https://splashdigital.co.nz/blog/5-key-areas-for-wellness-tourism-marketers-2020) Jan 20 ### Brand awareness and 'brand values' equal more sales, this university study suggests. [More](https://splashdigital.co.nz/blog/brand-awareness-gains-wings.-the-rise-of-values-based-marketing) Dec 19 ### Does your website attract the right audience [More](https://splashdigital.co.nz/blog/does-your-website-attract-the-right-audience) Oct 19 ### Why Small Businesses Shouldn’t Focus on SEO [More](https://splashdigital.co.nz/blog/why-small-businesses-shouldnt-focus-on-seo) Mar 19 ### Inbound Marketing – the only way to fly! [More](https://splashdigital.co.nz/blog/inbound-marketing-the-only-way-to-fly) Mar 19 ### Digital marketing trends in 2019 - 5 things to look out for [More](https://splashdigital.co.nz/blog/digital-marketing-trends-in-2019-5-things-to-look-out-for) Mar 19 ### 12 Essential things you need to know about website hosting and support [More](https://splashdigital.co.nz/blog/12-essential-things-you-need-to-know-about-website-hosting-and-support) Feb 19 ### Prevent Delays by Being Prepared: The Website Readiness Checklist [More](https://splashdigital.co.nz/blog/prevent-delays-by-being-prepared-the-website-readiness-checklist) Aug 17 ### Digital Marketing Basics [More](https://splashdigital.co.nz/blog/digital-marketing-basics) Jan 17 ### Insider tips could be your biggest draw card in 2016 and beyond [More](https://splashdigital.co.nz/blog/insider-tips-could-be-your-biggest-draw-card-in-2016-and-beyond) Oct 15 ### Major Trend in NZ Business: Better Customer Relationships through Data [More](https://splashdigital.co.nz/blog/major-trend-in-nz-business-better-customer-relationships-through-data) Jul 15 ### Data Collection, Tracking & Analysis: Measure & Grow Success [More](https://splashdigital.co.nz/blog/data-collection-tracking-analysis-measure-grow-success) May 15 ### Understanding the Customer Journey” – more than a hollow buzz phrase [More](https://splashdigital.co.nz/blog/understanding-the-customer-journey-more-than-a-hollow-buzz-phrase) ## Let’s jump into something great [YES, LET’S!](https://splashdigital.co.nz/blog/all#hs_cos_wrapper_contact-form_) We’d love to hear from you ### Contact Us - [+64 9 300 7336](tel:+6493007336) - [enquiries@splash](mailto:enquiries@splashdigital.co.nz) - [5 Rose Rd, Ponsonby Auckland](https://www.google.com/maps/place/Splash+Digital+Ltd/@-36.8579823,174.7457322,17z/data=!4m16!1m9!3m8!1s0x6d0d4795c65ea855:0x53531109a73faaca!2s5+Rose+Road,+Grey+Lynn,+Auckland+1021!3b1!8m2!3d-36.8579866!4d174.7483071!10e3!16s%2Fg%2F11hbgdhncl!3m5!1s0x6d0d47b9e9c96439:0x151b26372e1d26d0!8m2!3d-36.8579866!4d174.7483071!16s%2Fg%2F11_s9fcjh?entry=ttu) - [Linkedin](https://www.linkedin.com/company/splash-digital-nz/) - Splash Info Show submenu for Splash Info - [About us](https://splashdigital.co.nz/about-us) - [Blog](https://splashdigital.co.nz/blog) - What we do Show submenu for What we do - [Our Work](https://splashdigital.co.nz/our-work) - [Strategy & Consulting](https://splashdigital.co.nz/ecommerce-strategy) - [Creative](https://splashdigital.co.nz/design-and-creative) - [Performance Marketing](https://splashdigital.co.nz/performance-marketing) - [SEO](https://splashdigital.co.nz/search-engine-optimisation) - [Development](https://splashdigital.co.nz/e-commerce-web-design)